GEOSEOAIDigital Marketing
What is GEO? How to Optimise for AI Answer Engines in 2025
Aayush Mainali·
GEO (Generative Engine Optimisation) is the practice of optimising your content so that AI-powered answer engines like ChatGPT, Perplexity, and Google AI Overviews surface and cite your information. Here's how it works and why it matters for businesses in Nepal and beyond.